Google投資3.5億美元予印度最大電商Flipkart
支付動態 · 2024-05-27

繼Walmart、eBay、微軟、騰訊及軟體銀行之後,Google也注資印度電商龍頭Flipkart,並協助Flipkart進行IT現代化工程

Flipkart

印度最大電子商務平臺Flipkart上周宣布已完成新一輪由Walmart領頭的增資,並引入Google的資金,根據《路透社》(Reuters)與《TechCrunch》的報導,Google此次挹注了近3.5億美元,而Flipkart的估值則為360億美元

Flipkart是由兩名曾在Amazon工作的印度人Sachin Bansal與Binny Bansal所創立,該公司設立於新加坡,但總部位在印度,主要經營的市場也在印度,是印度最大的電子商務平臺,Snapdeal與Amazon則分居二、三名。而全球最大零售商Walmart則是在2018年5月,以160億美元取得Flipkart的77%股權當時Flipkart的市值約為200億美元,現在則增加至360億美元

印度現為全球僅次於中國的第二大電子商務市場,而Flipkart的市占率則高達48%。除了Walmart之外,eBay、微軟、騰訊及軟體銀行的願景基金,也都在更早之前就成為Flipkart的股東,而今則加入了Google

根據Flipkart的說明,此次Google所投入的不僅是資金,還包括雙方的雲端合作,將協助Flipkart擴張其業務,以及加強其數位基礎設施的現代化,以服務整個印度的客戶。

由於與Amazon在印度屬於競爭關係,而讓Flipkart沒能選擇採用AWS服務,但也沒選擇微軟,而是花落Google

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