WNBA, DraftKings announce sports betting and daily fantasy partnership
Sports Game · 2024-07-19

WNBA, DraftKings announce sports betting and daily fantasy partnership

The WNBA and DraftKings officially announced an agreement on Thursday, making the company the Official Sports Betting and Daily Fantasy Partner of the WNBA.

As part of the deal, DraftKings will receive rights to marketing, activation and hospitality opportunities around league events such as the WNBA All-Star Game. The company has also operated as the official sports betting partner of the NBA since 2021.

DraftKings will also receive increased media exposure across the WNBA’s digital and linear media platforms as part of the deal, while the company will utilize official data feeds from the association to support gameplay experiences for fans.

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