The North Carolina sports betting market recovered from the quieter summer months in September, with gross revenue, handle and hold nearing record levels.
Starting with gross revenue, September’s hit $70.1m (£53.5m/€63.9m), according to data from the North Carolina State Lottery Commission.
Revenue is 107.4% ahead of August and only the second highest monthly amount since the state opened its legal market in March. Gross revenue totalled $105.3m in April, the first full month of regulated betting.
As for player spending, total bets in September amounted to $575.4m. This is 55.3% up from August and not far off the $659.3m and $648.9m wagered in March and April, respectively.
Paid wagers totalled $538.4m and promotional bets $37m in September. Both contributed to the total handle.
The Commission also noted $3.8m in cancelled and voided bets, while players won a total of $501.6m in September. Tax-wise, North Carolina generated $12.6m during the month.
In terms of hold, this hit 13.01% which, like revenue, is the second highest monthly total on record. April’s 16.23% hold remains the figure to beat in North Carolina.
Wagers surpass $3.5m in first seven months of betting in North Carolina
The Commission does not break down performance by individual operator. However, it does offer further insight into sports betting data since launch.
Revenue during the first seven months of legal betting amounted to $378.9m.
Total amount wagered during this time is $3.52bn. Of this, $3.13bn was paid wagers and $392.3m promotional bets, with the latter higher in the opening months.
Winnings topped $3.07bn, with hold for the seven-month period at 10.76%.
DraftKings, FanDuel, BetMGM, Bet365, Fanatics, ESPN Bet, Caesars and Underdog are all licensed in North Carolina.
