越南博彩管控逐步放宽,惟本土需求仍显乏力
东南亚资讯 · 2026-04-03

虽然越南近期释出放宽受控博彩业的明确信号,但业内专家指出,本土需求尚未对这一政策转向做出强烈响应。

尽管试点允许本地居民进入赌场后,访客量和市场情绪略有改善,但对实际收入的拉动仍微乎其微。Fortuna Investments 董事 Tim Nguyen 认为,该试点的核心意义在于政策风向的转变,表明越南愿意在严格监管下测试本土参与模式。这种审慎态度在其他博彩政策中同样明显:财政部起草的新法令拟要求参与足球及赛马、赛狗的投注者必须全面公开身份(包括姓名、职业、住址等)以符合反洗钱法;同时,虽然拟将每日国际足球投注限额从100万越南盾提高至1000万越南盾(约合380美元),但官方并无进一步放宽的计划,这反映出“渐进式审慎发展”而非全面自由化的政策框架。


目前,政策放宽的初步红利主要体现在中场(Mass Segment)市场,如濠庄(The Grand Ho Tram)和皇冠度假村(Corona Resort & Casino)的角子机与普通赌桌活跃度有所上升。然而,Lion Club 外部营销负责人 Scott Choi 表示,市场并未出现预期的本土参与热潮。这主要受制于几大结构性障碍:首当其冲的是极其严格的收入证明要求,这直接阻碍了随机性消费;其次,严厉的广告限制也让运营商难以触达潜在客户;此外,富国岛早期的试点也表明,仅放开准入并不足以拉动需求,高昂的住宿成本和交通不便等历史问题仍有影响。与此同时,本土运营商还面临着来自线上博彩以及柬埔寨等邻国更具吸引力、限制更少的线下博彩的激烈竞争。目前,越南本土的高净值 VIP 玩家仍更倾向于选择隐私性更好、限额更高的国际博彩平台。因此,业内普遍预计越南博彩业将呈现缓慢、渐进式的增长,且其定位仍将是服务于综合旅游业发展的辅助产业。

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