【Google Ads】增加新产品在Shopping Ads展示,是在原Feed加产品好?还是新开Feed加产品好?
· 2023-04-24

Google Ads干货教程


如果想增加新产品出现在shopping ads的展示,是在原Feed加产品好还是新开Feed加产品好?



Google Ads优化师部落


问:老师,我们产品比较少,只有几款。这种情况下,如果想增加产品出现在shopping ads的展示(目前Pmax广告是仅跑feed,素材跑过很长时间不出单),


方法一 :采用一款产品分几个颜色上传到FEED,


方法二:新建Feed ,创建不同系列Pmax广告跑不同Feed


这两个方法是否可行?哪一个可行性更高?谢谢


答:推荐方法一,也就是在原Feed中加产品去跑。在同一个Feed中上传新产品,在Pmax广告的商品详情组中添加该商品去投放广告


具体操作步骤如下:


1. 在Feed中添加新商品的商品信息,如果你用的是插件,那么你可以再一次在插件中点击同步商品信息的按钮,以Shopify的插件Feed for google shopping为例,你需要在这个插件中点击Sync按钮讲新商品同步到GMC Feed中。



Feed for google shopping


待商品信息在Feed中审核通过后,就可以在Google Ads相应的PMAX广告系列中找到这个商品。


如果你是用的是手动上传产品的方式,那么在对应的表格中添加该商品信息,添加完成后需要在Feed中点击Fetch Now(立即抓取)按钮来加快GMC Feed对该产品的信息审核,如下图。



Google Merchant Center


2. 两小时左右时间,GMC就会通过产品信息审核,这个时候我们进入Google Ads广告账户中的对应PMAX的商品详情组中,找到所有产品,点击其右侧的+号



Google Ads


3. 选择产品ID



Google Ads


4. 找到对应商品并勾选,点击保存



Google Ads


这样该商品便添加到该PMAX中并开始投放广告了。



Google Ads


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