BNPL先买后付如果时间到了还没付钱会怎么样?
· 2022-07-05

先买后付成为千禧一代的典型消费模式。对商户来讲,这一模式不仅可以提高转化率,而且成为收购时“必须”使用的工具。

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先买后付成为千禧一代的典型消费模式。对商户来讲,这一模式不仅可以提高转化率,而且成为收购时“必须”使用的工具。


消费者也在积极寻求能够提供特定先买后付品牌的零售商。而商户选择先买后付合作伙伴时,会看他们是否有能力通过合作营销、推式促销和直接渠道开辟新市场或创造更广泛的受众参与。随着消费者已经习惯便捷分期付款的模式,那么未来先买后付借贷模式将应用于医疗、娱乐和旅游等大市场。 


BNPL先买后付如果时间到了还没付钱会怎么样


若发生逾期,可能出于盈利以及提高用户还款意愿的考虑,现在很多BNPL公司开始收取滞纳金,每家BNPL公司每个市场会有差别。


如下是Afterpay和Klarna两家公司在澳洲的滞纳金收取方式:


Afterpay澳洲:逾期还款金额在40澳元以下,将收取最高10澳元的滞纳金(late fee),逾期还款金额在40-272澳元(含),将收取最高不超过逾期金额25%的滞纳金,逾期金额超过272澳元,则最高收取68澳元。逾期不还款将同时冻结账户直至还清。


Klarna澳洲:50澳元以下不收取滞纳金,大于等于50澳元,逾期的每一期将收取3澳元滞纳金,逾期将冻结账户。



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