Adsterra is a global advertising platform (AdTech company) founded in 2013 by professional marketers and webmasters. The headquarters is located in Cyprus, with over 300 employees.
Mission: To connect advertisers and publishers from all over the world, helping them increase revenue, develop skills, and grow professionally.
Key figures and scale:
- 50,000+ advertisers and publishers worldwide
- 45,000+ direct publishers
- Traffic from 248 countries
- Tens of billions of monthly impressions
Key advantages:
- Unique Partner Care approach — personalized service, 24/7 fast support, individual strategies for each partner.
- Three-tier security system — protection against fraud, bots, and malware, guaranteed quality traffic.
- Wide range of ad formats — Popunder, Social Bar (Adsterra's proprietary format with CTR up to 30x higher than web push), In-Page Push, Interstitials, Native Ads, Banners, Smartlink.
- Flexible payment models — CPM, CPC, CPA, with a minimum deposit of $100.
- Optimization tools — CPA Goal (automatic conversion-based optimization), Smart CPM, Custom Bid, Traffic Estimator.
- Supported verticals — iGaming, E-commerce, Entertainment, Software, VPN, Utilities, Mobile subscriptions, and more.