Rush Street Interactive (RSI) has launched Playtech’s gaming content on the BetRivers platform in Ontario’s iGaming market, as well as other key North American markets.

Under a new multi-regional agreement, a variety of Playtech’s slots, online table games and live dealer games are now live on BetRivers in Ontario, New Jersey, Michigan, Pennsylvania and Mexico. The games are streamed from Playtech’s live studios in those three U.S. states.

The two companies plan to extend their partnership into Latin American markets through RSI’s RushBet brand, which has market access in Peru.

“We are very pleased to be announcing this exciting game supplier relationship with Playtech,” said Richard Schwartz, RSI CEO. “The addition of this casino content from Playtech will further our efforts to become a leading online operator across the Americas.”

Playtech continues to strengthen its position in the Ontario market.

An industry iCasino report from Eilers and Krejcik published in July found that Playtech ranked second among all gaming suppliers in the live casino segment, nearly doubling its share of GGR in recent months to hold down 19.7% of live casino iGaming revenue.

“The launch of Playtech’s game content partnership with RSI is a great moment as we build our presence across North America with new content,” added Playtech COO Shimon Akad. “Our ability to collaborate and distribute content to RSI, an industry-leading operator, is essential to Playtech’s success.”

RSI has had a presence in the regulated Ontario market since it opened two and a half years ago, launching its BetRivers brands when the province raised the curtain in April 2022.

Since then, it has continued to build its footprint in Ontario, often through deals that also encompass U.S. jurisdictions. As well as the new Playtech partnership, for example, RSI recently extended its long-term sportsbook partnership with Kambi across their shared markets in the Americas, including Ontario.

Like many operators, it is now turning its eyes to Alberta. Schwartz told investors on the company’s Q2 earnings call that RSI will monitor the province’s progress and opportunities that may arise for BetRivers. Schwartz noted that as Alberta is an attractive market as it has the highest per-capita spending on gaming in Canada among other “great attributes” for gaming operators.

The CEO made those comments at the same time that he detailed a record quarter for RSI, which yielded new quarterly highs in profit ($220 million, up 34% year-over-year) and adjusted EBITDA ($21.4 million). RSI’s monthly average users grew 24% across all U.S. and Canadian markets, the sixth consecutive quarter of North American growth.